godt brød bakery

This project is my personal take on a brand refresh for Godt Brødt, a long-established bakery in Bergen, Norway. For the revamp, I aim to showcase a modern and more sophisicated feel by using a classic sans-serif typeface for the logo and a muted colour palette. To add movement to the logo, I saw an opportunity to play with the “ø” in a way that connects to baking - I came up with an abstract element of a thin rolling pin and the “o” as the dough. The overall design is inspired by contemporary Scandinavian bakeries, nordic colour palettes and wooden bakeware.

| reference
A Godt Brod poster that has the bakery's opening hours and address along with the logo and submark Six Godt Brod business cards in muted blue, burnt orange and beaver brown. Close up of a burnt orange business card with the Godt Brod logo in the middle Overhead shot of the bakery cafe menu, two business cards and postcard Close up of a piece of poppy bread on a light grey cloth, an angled bread knife and vintage silver platter. A white Godt Brod logo is centered on top of the image.